By Nicole Di Mattia
One of the deepest interactions between artificial intelligence and intellectual property are certificates of authenticity related to digital work, both native digital and simply digital reproduction. These certificates, so called NFT, are wildly use in crypto art but they are getting a tool of interest also in the luxury system.
Cryptoart is digital art certified and traded via blockchain. A crypto artwork is a digital content, uploaded to an exchange platform which could be a marketplace where every purchase is recorded on the blockchain. To be sold, digital works are associated with an NFT. NFTs are non-divisible virtual objects that can have a unique relationship with the work they represent and guarantee their uniqueness, allowing them to be transferred and sold online.
The NFTs support the fashion system in the digital transformation, providing new solutions in the field of protection of copyright , for the registration of sketches and models and in general as a strategic asset also in terms of sustainability, although NFTs cannot be considered zero impact right now.